Having a live site in today’s SEO market is a critical move in order to obtain visibility and to get their product or idea out to the masses.
More often than not, a business owner will fail at presenting SEO during pre-launch. This usually causes the website to be listed poorly. This causes the plethora of search engines to ignore them and sweep them far below the rest. The website then has to work on digging their way out of the slum.
If you don’t want to be one of those sites that fail, then you’ll want to follow our Houston SEO experts’ best-known tips to launch your website SEO optimized.
- Develop an Optimized Page That Lets People Know Your Site is “Coming Soon”
Having an optimized page saying “coming soon” needs to be a top priority while deciding to include a business website. If you do opt for a site, ensure that the following are included:
- Any media exposure to date
- FAQ and key leadership bios
- Company mission and overview statement
- Business and personal contact information
- Downloadable logos
Make sure to keep this information updated as much as possible. This way it will be seen by the search engines as being fresh and complete content. Your best bet would be to present it on pages that permit ranking and linking.
- Produce Optimized Pages Ahead of Time
Besides having optimized pages ready, you’ll need to ensure that you have the amount ready that your site will need which will also need optimization. Make sure that you have pages that are long-form and will be usable content that represents authority. Ensure content is also unique to what the website will be offering.
Include keywords that are long-tail within all titles and pages themselves. Ensure that your keywords will be working for you and not against you. The best way to ensure this is by creating a page that is truly optimized for every business detail that will be offered prior to your launch.
That way, as your launch date comes, all search engines will have your site correctly listed along with a good ranking.
- Post Blogs on Other Site That You Can Link to
When posting blogs make sure the content is quality and does not sound like you trying to get attention for yourself. This means you need to share information that readers will use so that they can follow your link to obtain more of that useful information.
You’ll see that when you do this correctly, it’ll give you a way that generates a significant amount of site traffic. This will also generate influence and increase the amount of credibility for your site.
Make sure to find opportunities to blog within the category of your own site and figure out the type of blogs that will work the best. Take a few of the keywords and search them to see what type of blogs they lead to so that you will know what is being written and read by viewers.
- Use Directories to Place Your Site into
Using a directory to place your site into is a critical step. Having your site in a directory allows your site to be categorized for easier searching.
Listing in a directory also helps to build site authority and reinforces your page letting others know that it is all “coming soon”. To make sure the directory is worth it, make sure that it is commonly used and will be able to produce the results that you paid for. You do not just want to pay just anyone if you don’t know what you’re going to get.
When you plan to launch your site, the last thing you want is to have a site that is not optimized. You need to understand that there are millions of sites launched throughout the year.
You want your site to be noticed among the rest and that’s when the Houston SEO experts come into play. They will have your site done right the first time and the way you want it done. That way, you have a site that will be fully optimized with a strategy that showcases SEO.